Header Ads Widget

Digital Marketing & Web Promotion Training - 29th November 2015

1. Overview of Search Engine Optimization
  • What is search engine optimization (SEO)?
  • Reading a search engine results page
  • How SEO affects your business
  • Setting SEO expectations
2. Keywords: The Foundation of SEO
  • Why you need a keyword research plan
  • How to research keywords
  • Tools to help you analyze keyword
  • Understanding keyword attributes
  • Understanding keyword distribution
  • Ongoing keyword evaluation
3. Content Optimization: How Search Engines and People View Web Pages
  • Understanding content optimization
  • Optimizing for site structure
  • Recognizing different types of content
  • Optimizing textual page elements
  • Optimizing non-text components of a web page
  • Analyzing content quality
  • Exploring the benefits of user-generated content
4. Content Optimization: Technical SEO
  • Interpreting the code behind web pages
  • Understanding how search engines index content
  • Working with canonical URLs and redirects
  • Leveraging microformats
  • Working with server-side factors
  • Using Google Webmaster Tools
  • Using Bing Webmaster Tools
5. Long-Term Content Planning
  • Overview of long-term content strategizing
  • Planning a successful content strategy and avoiding common mistakes
  • Defining your audience, topics, angle, and style
  • Understanding different types of content
  • Getting ideas for content
  • Working with an editorial calendar
  • Promoting your content with social media
  • Measuring content performance
6 A. Link Building Basics
  • Understanding the importance of links
  • How the search engine killed the web directory
  • How link analysis revolutionized web search
  • Exploring the anatomy of a link
  • Not just PageRank: Understanding what links do for your site
  • Explaining Google PageRank
  • Looking at PageRank in practice
  • Exploring keywords and Google bombs
  • The perfect link
  • Dealing with problem links
  • Analyzing links
6 B. Building Links
  • Exploring the two types of links
  • Building internal links
  • Building external links
  • Grabbing low-hanging fruit
  • Fostering a "think links" mentality
  • Working with "local" pages and directory links
  • Reciprocal linking: Is it worth the trouble?
  • Creating press releases
  • Working with article syndication
  • Working with bloggers
  • Creating link bait
  • Examining social networking links
  • Getting more links
  • Working with linking software
  • Exploring Penguin: The new link approach from Google
6 C. The Link Game
  • Buying links: Pros and cons
  • When is paying for links buying links?
  • Finding link services
  • Understanding linking jargon
  • Finding link-building opportunities
  • Questions to ask
  • Executing a link-building strategy
7. Measuring SEO Effectiveness
  • Measuring SEO performance
  • Analyzing keywords
  • Analyzing links
  • Analyzing the impact of social media
8. SEO for Ecommerce
  • Understanding SEO and ecommerce
  • Working with semantic HTML
  • The technical components of ecommerce
  • Exploring ecommerce information architecture
  • Producing ecommerce content
  • Leveraging link building and social media for ecommerce
  • Adapting ecommerce websites for international audiences
9. Local Search
  • Understanding local search
  • Understanding Google+ Local
  • Setting up and optimizing Google+ Local
  • Getting more citations
  • Getting more reviews for your business
  • Optimizing your website for local search
  • The future of local search
10. International SEO
  • Understanding cultural aspects of international SEO
  • Optimizing technical content for international audiences
  • Optimizing translated and localized content
  • Building links for an international audience
  • Analyzing and measuring an international SEO campaign
  • Avoiding pitfalls with international SEO
  • Determining your next steps

Post a Comment


  1. I appreciate your work. Thanks for sharing such useful information. Understanding distinctive sorts of content,Getting thoughts for substance Understanding social parts of global SEO,Optimizing specialized substance for universal audiences,Optimizing deciphered and confined content,Building joins for a worldwide audience,Analyzing and measuring a global SEO crusade.

    write my essay

  2. This has never happened to me on the internet. I am also research SMS Gateway with ExpertTexting then read about articles. I tried to plan and shop once a week, every day, and the menu system is the first to break. Thank you, and now it will be easier.

  3. In my opinion, on https://writemyessay4me.org/blog/character-analysis you can read more about character analysis. It will help you to get a high grade

  4. Introduce McAfee antivirus in your PC with high-class experts and the best tech group. Simply ring us and we are prepared to help you till the last moment of establishment.

    To Activate this software Visit:


    mcafee account login
    mcafee.com activate, D6
    mcafee activate

  5. I am happy with your article, your website is pretty good. Many articles are very useful for everyone. I am sure your website will grow in the future.

    trying to set up the printer with your device but getting issues while installation then you can get assistance at 123.hp.com. here you need to report your query and they will provide an effective solution for your problem.

  6. A lot of things can be sourced second hand. Things that have a short usage period due to growth, for example, a child’s bicycle, can be picked up second hand in fantastic condition and also at a fraction of the price. This saves you money and helps to reduce packaging materials at https://essaysprofessors.com/samples/technology.html .

  7. The application essay is requied when you apply to the university of your dream with the true intentions to study there. American University Essay Sample is a real helping short abstract, ecpecially if this is the exactly the university of your dream and you are ready to do anything to study there.

  8. If you want to download Mcafee antivirus, mcafee.com/activate is the right place for you. Mcafee antivirus is the most powerful antivirus program that is mainly used for security purposes. It helps you to protect your important data from various angles.
    mcafee activate

  9. منظف ​​زيت البرتقال متعدد الأغراض: إذا كانت خزائنك متسخة بالفعل ، فاترك المنظف يجلس لمدة تصل إلى 10 دقائق بعد الرش. بعد ذلك ، امسح المنظف باستخدام قطعة قماش صغيرة دافئة ورطبة.
    شركة تنظيف بالدمام
    شركة تنظيف بالاحساء

    شركة كشف تسربات المياه بالاحساء

  10. McAfee antivirus allows you to protect your computer from suspicious malwares and keep your files safe. Visit mcafee.com/activate and activate your antivirus.

  11. Are you interested more to know about how to Update Garmin GPS easily? For detailed information please visit our website or call us.

  12. I was checking constantly this weblog and I am inspired! Extremely useful information. I care for such information much. I used to be seeking this particular info for a long time, Thank you. As we provide search engine optimization services UK visit our website at insignalmedia.com

  13. I really appreciate your work which you have shared here. The article you have shared here is very informative and the points you have mentioned are very helpful. Thank you so much. Best Custom Business Solutions.

  14. I am assigned to write a review of a scientific article. I started writing but unsuccessfully. I am seeking for help from an article review service. If you can recommend any service, let me know please. Thanks in advance!

  15. If you are studying any field of science, you should expect the lab report to be a routine assignment. However, not everybody understands the proper lab report format or structure, so they use lab report help.

  16. Your today’s published post is related to my passion because I am interested to join Digital marketing web promotion training for boosting the level of success. Masters Dissertation Writing Services

  17. Untuk kalian yang baru ingin bermain judi poker online, ada bonus besar nih di IDN Poker Bonus New Member yang memberikan bonus untuk pemain pemula ataupun pemain senior yang baru mendaftar tanpa syarat, kapan lagi dapat situs yang memberikan bonus untuk anda bahkan di awal pendaftaran. berikut cara daftar IDN Poker

  18. Very informative blog, and beautifully elaborating the complete information about the topic. We are from the same domain emerging as the top mobile app development company for versatile app creation services. You can email us at sales@appsquadz.com or Phone Number: +91-9717270746

  19. this information about web development along with the marketing field is so interesting and informative, I've been also doing professional web development services in Karachi and their results are outstanding many clients are offering from aboard of the state.

  20. Many Companies Offer for Ecommerce website designs and Development services, but cant offer for products uploading and data entry work we are ready to do this work with out any charges. get in touch further.

  21. Leading website development company usa providing services of marketing, Designing and Content Delivering services in USA.

  22. Quickbooks error 6210 belongs to the 6000 series of the Quickbooks errors. Just like the other errors in this series, the QuickBooks error -6210 is also a very common error that is faced by Quickbooks users. This error basically occurs when a computer other than the server hosts the company file.

  23. Book Writing Service, We deliver a class of services in the field of Ghost writing Services, Design & Marketing through world-class research & a profound From the moment you get in touch with us to the point where we hand you over your potential bestseller, you are sure to enjoy the highest level of customer service with our team.

  24. Amazing Post, it provide profound knowledge your Blog provide best interpretation of your words. I would also like to induce your attention to Chiropractic Clinic for effective treatment of back pain and associated disorders. Visit: https://www.kareclinic.com/


  25. Thank you for posting such a great information wmlink/2step

  26. I need to thank you for this very good read and i have bookmarked to check out new things from your post. Thank you very much for sharing such a useful article and will definitely saved and revisit your site.
    Data Science Course

  27. Digital Marketing is the advertising of your product or company via a digital medium like net, social networking, cellular phones, etc.
    Best Digital Marketing Course in Pune

  28. MCA Live Transfer Leads professional guarantees to deliver best qualified for MCA Aged Leads with precise and updated knowledge prepared for conversion.

  29. Many Companies Offer for Professional Ghostwriting , Hip Hop Ghostwriters , Christian Faith Publishing, Services at affordable price and note that they cant meet a deadline as client giving lot of company working and have many senior resources as well.

  30. What an incredible message this is. Truly one of the best posts I have ever seen in my life. Wow, keep it up.
    AI Courses in Bangalore

  31. That can be very disheartening! We don't want you in such a dilemma that's why we propose our quality services to you. We, at Pay Someone to Take My Online Class, offer impeccable tutoring services for students all over the United States.

  32. Nice Post thank you very much for sharing such a useful information and will definitely saved and revisit your site and i have bookmarked to check out new things frm your post.
    Data Science Course

  33. A good blog always contains new and exciting information and as I read it I felt that this blog really has all of these qualities that make a blog.
    Data Science Institutes in Bangalore

  34. This comment has been removed by the author.

  35. This comment has been removed by the author.

  36. We are really grateful for your blog post. You will find a lot of approaches after visiting your post. Great work thank you.
    Cloud Computing Training in Bangalore

  37. First You got a great blog .I will be interested in more similar topics.I commend you for your excellent report on the knowledge that you have shared in this blog.

    digital marketing training in hyderabad

  38. Very informative Blog! There is so much information here that can help thank you for sharing.
    Data Analytics Training in Bangalore

  39. I got to this amazing site not long ago. I actually captured with the piece of resources you have got here. Thanks for making such wonderful blog page.
    Data Science Course in Ahmedabad

  40. I just got to this amazing site not long ago was actually captured with the piece of resources you have got here and big thumbs up for making such wonderful blog page!
    Data Scientist Course

  41. Nice post, you give readers a lot to think about and I appreciate that kind of writing.
    Data Science Course Fees

  42. Really, this article is truly one of the best in the article. And this one that I found quite fascinating and should be part of my collection. Very good work!.
    Data Science Training in Jaipur

  43. When you open a company file, the quickbooks connection diagnostic tool is used to troubleshoot networking and multi-user issues. This tool can assist you if you're having problems with the H202, H505, or 6000 series of errors. The QuickBooks Connection Diagnostic Tool is only compatible with QuickBooks 2008 and newer or QuickBooks Enterprise Solutions 8.0 and newer on computers running Microsoft Windows 7, Windows Vista, or Windows XP.

  44. Honda navigation update
    Every user can update the honda navigation system with ease. All you have to do is follow some basic instructions, and you can update the honda Navi by yourself. Most of the time, customers ask whether their updates are free or paid.

    We want to inform you that all Honda Navi updates are free of cost most of the time. A few times, the updates are paid if you have an older honda vehicle. Many times consumers end up paying a good amount of money to the local dealers. We want to inform you that you can get the updates for yourself without paying any additional fees or charges if you can follow some basic steps.

  45. you have no need the take any training in digital marketing its my personal experience that is i am sharing with you, they all make you fool best air fryer for family air fryer coupon code Air Fryer Lif For Instant Pot 8 Qt all content avilable on internet grab it.

  46. On the internet, this has never happened to me before. I'm also looking into Professional Book Writing Services and reading papers about it. I tried once a week, every day, to plan and shop, and the menu system was the first to fail.

  47. ماكينات طباعة باركود هي ماكينات تطبع الباركود على الملصقات تأتي طابعات الباركود بأحجام وإمكانيات متنوعة من طابعات سطح المكتب الصغيرة إلى الطابعات الصناعية الكبيرة تستخدم طابعات الباركود في مجموعة متنوعة من الصناعات بما في ذلك البيع بالتجزئة والرعاية الصحية والتصنيع والخدمات اللوجستية.

  48. العناية بحمامات السباحة تعد من الأمور الهامة التي تساهم في جعل المسابح جاهزة علي مدار الكثير من الأوقات حيث أننا نقدم خدمات تنظيف مسابح بالرياض بمنتهي الدقة والعناية والخبرة التي تتطلبها نظافة المسابح كما أننا نقدم خدمات نظافة وتعقيم وتطهير المسابح سواء بالتفريغ الكامل للمياه أو عن طريق تطهير وتنقية مياه المسبح إن كانت تصلح لذلك
    تنظيف مسابح بالرياض
    شركة تنظيف مسابح

  49. Wow I think it's really good. I'm very interested in it How do I want to deposit my website ดูหนังออนไลน์

  50. Should've tried out the new features of hotmail account.

  51. Very best along with Most economical Jabodetabek Confidential Lessons, our personnel along with tutors are available to your dwelling, fixed your own examine program which enable it to pick out every industry associated with study ... go to https://kursus-ekonomi.netlify.app/les-privat-ekonomi-gading-serpong.html for more details

  52. You may will find a cheaper fee compared to table above, ensure again concerning the qualifications from the teacher / Kindergarten teacher recommended to you personally ... click for more information https://ipa-exed.blogspot.com/2022/05/les-privat-ipa-di-jakarta-pusat.html

  53. Go Big LA can assist you with their powerful marketing plan if you run a restaurant and want to increase your revenue. Simply use the expert team's marketing agency for restaurants, and don't forget to take advantage of the discount!